Respuesta :
When Catherine was considering different brands of jeans to buy, she could think of only three she would actually consider purchasing. These three brands make up her Evoked set
Explanation:
Evoked set term is used to refer to the brands that comes to the mind of the customer when he/she thinks of purchasing a Product.
For example: If you are to buy a jean pants what immediately comes to your mind -Say it is Levis and Pepe jeans Then the evoked set in this case consists of two brands Levis and Pepe jeans
These brands are the ones , the individual might think of while making a purchase decision.
It basically refers to the most obvious choice , which the consumers will prefer using .
By considering the given scenario of the question ,the correct term is evoked set .
