New technology--new and updated automobiles and appliances, television sets.
Large amount of new families--this caused a boom in housing needs and with a baby boom, a large number of consumer products for babies and eventually children and teenagers emerged.
A belief in capitalism to combat communism--citizens were encouraged to buy and invest in the capitalistic system.
Wage increases and ability to spend--for the first time since the 1920s, the population had money and the means to spend on themselves and their families.
