Since it was stated that the equation is linear, therefore we can use the slope point formula to find for the slope and intercepts. The linear equation has a form of:
y = mx + b
where y is the retail price, x the wholesale price, m the slope and b the y-intercept
m = (y2 – y1) / (x2 – x1)
m = (238 – 112) / (175 – 85)
m = 1.4
So the equation now becomes:
y = 1.4x + b
Plugging in any pair to find for b:
112 = 1.4(85) + b
b = -7
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So the full equation is:
y = 1.4x - 7
or
R = 1.4C - 7