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If a customer is reluctant to try a new product because she’s afraid of what her friends might think, the company is most likely facing a(n __________ barrier.if a customer is reluctant to try a new product because she’s afraid of what her friends might think, the company is most likely facing a(n __________ barrier.

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battlefortroy
The answer is the company is most likely facing a psychological barrier. If she's afraid to buy a product because she feels her friends will tease her if they find out, then that has to do with her mindset, which is a psychological barrier for the company.

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