magine that Eveready has developed solar rechargeable batteries that cost only slightly more to produce than the rechargeable batteries currently available. These solar batteries can be recharged by sunlight up to five times, after which they must be discarded. Unfortunately, the production process cannot be patented, so competitors could enter the market within a year. Which of the following would be the least sound marketing program decision?
A. Select a skimming pricing strategy to position the product as "premium"
B. Seek widespread distribution to gain a foothold in what might be a potentially huge market
C. Limit production capacity until you are certain consumers will actually want the product
D. Avoid a connection to the Eveready brand until the product has proven itself
E. Use multiple brand names to discourage other competitors from entering the market

Consumer information may be distributed through marketing. Customers will then have a fundamental understanding of your product's purpose. Additionally, they'll be aware of the advantages of buying your goods. A lot of individuals are informed about a product thanks to marketing.

The benefit of marketing to your company is that it informs consumers about your goods and services, engages them, and influences their choice to purchase. A marketing strategy, which should be a component of your company plan, may also aid with demand creation and maintenance as well as relevancy, reputation management, and competitiveness.

Hence the correct option is A

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