Golden Gate Hair Company keeps track of the gender and age of its customers so it can target emails to them and be sure to have the right hair products in stock when they visit. This is an example of the use of ________ in marketing.

Respuesta :

When the Hair company keeps track of the gender and age of its customers, its intends to use the demographics in marketing.

What is demographics?

A demographics means the study of a population based on age, race, s.ex, education, income, employment etc

The element of demographics are important because its helps to understand the characteristics of the target population.

In conclusion, when Hair company keeps track of the gender and age of its customers, its intends to use the demographics in marketing.

Read more about demographics

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