Respuesta :
Answer:
A fear appeal is a persuasive message that attempts to arouse fear in order to divert behavior through the threat of impending danger or harm. It presents a risk, presents the vulnerability to the risk, and then may, or may not suggest a form of protective action. Examples could be the tobacco commercials, and how they try and convince us the views not to smoke.
Explanation:
Answer:
A fear appeal is a persuasive message that uses the threat of impending danger or injury to raise fear and deflect conduct. It offers a threat, then the threat's vulnerability, and then may or may not propose a preventative measure. For instance, consider cigarette advertising and how they try to persuade us not to smoke.
Explanation: