Answer:
Categorical variable
Explanation:
Categorical variable are variables that are not numerical, take on values that are names or labels.It places the individual into a category, categorical variable is also called qualitative variable.
While quantitative variable is a numerical variable, they represent a measurable quantity i.e variables whose values result from counting or measuring something(measurement)
Therefore, the type of variable used here is categorical because the type of business will not be numerical.