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When we see an ad for a brand we don't like, we may subconsciously misinterpret the new information about the brand to fit our negative views. This is an example of ___________________________________.

a. selective focus

b. selective retention

c. selective distortion

d. selective attention

e. selective generalization

Respuesta :

Answer:

The correct answer is letter "C": selective distortion.

Explanation:

Selective distortion refers to a perceptual process in which individuals try to make fit new ideas with previous points of view they had about certain topics. This scenario takes place because individuals tend to block new information input so they distort the new information to make it match their beliefs.

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