During a presidential campaign, John Madden's campaign manager ran multiple television broadcasts in which he chose to depict Madden's opponent Jordan Baisley as an insensitive, wealthy, and unreliable candidate, who was running for president for his own personal motives. This is an example of ___
This is process of painting the opponent as a soft criminal, immersed in his self interest, dishonest and corrupt candidate who is going to be a danger to the nation.
