Answer:
The correct answer is A: differentiated marketing
Explanation:
A differentiated marketing approach is when a company builds campaigns that engage at least two market segments or destination groups. Differentiated marketing strategies can target many more than two segments. The company should be able to appeal to two or more clearly defined customer segments with a particular product and a unique marketing strategy that is tailored for every different segment. Differentiated marketing can help a company to achieve diversification, sales maximization, and recognition as an expert in the business in terms of fulfilling costumers' wishes.
