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How are branding and visual identity related?

A. Visual identity is the appearance of a brand and can help share people's perceptions.

B. Branding and visual identity are two terms for the same concept.

C. Branding refers to a company's logo, which is part of visual identity.

D. The success of branding determines visual identity.

Respuesta :

Answer:

a or c

Explanation:

Answer:

A. Visual identity is the appearance of a brand and can help share people's perceptions.

Explanation:

  • The visual identity is the visual aspect of branding the business and has visual aspects that try to evoke the feelings of the customers by the visuals.
  • They are thus considered to be part of the process of branding and includes the color, symbols and the style of marketing the brand in the market.

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