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You work for a company that manufactures prescription eyeglasses and want to create a piece of content for your buyer persona. your buyer persona is someone that already has glasses, but it's important for them to make sure their prescription is up-to-date while also being stylish. which would be an effective awareness stage offer for getting this persona’s attention?

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Answer: A checklist on how to determine if it's time to get a new pair of eyeglasses

A set of predefined checks can let the customer know if there could be changes in his lens and if its time for another visit to the eye specialist. This would make the customer more happy and lean towards towards your businesses for future needs and make him a loyal customer

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