During the implementation stage, the Fallon creative team works with Fallon media buyers to select and schedule the media. Because Fallon Worldwide offers a number of services including research, media, copy, artwork, and production, it would be classified as a(n)

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10-11-2021
Business

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During the implementation stage, the Fallon creative team works with Fallon media buyers to select and schedule the media. Because Fallon Worldwide offers a number of services including research, media, copy, artwork, and production, it would be classified as a(n)

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topeadeniran2 topeadeniran2 · Answer 1 · 2021-11-17T11:26:05+01:00

Due to the fact that Fallon Worldwide offers a number of services including research, media, copy, artwork, and production, it would be classified as a full service agency.

A full service agency simply means a fully integrated advertising and marketing agency that provides a complete set of services. Such an agency can handle all the marketing aspects of a business.

In this case, since Fallon Worldwide offers a number of services including research, media, copy, artwork, and production, then it would be classified as a full service agency.

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